Is Your Distributor Partnership Set Up for Success in Asia?

Take the APAC Distributor Evaluator Scorecard to discover:

How effectively your distributor performs across six critical areas: Market Responsiveness, Consumer Insight, Brand Building, Competitive Advantage, Agility & Innovation, and Financial & Operational Reliability.
Where your distributor is adding value, and where gaps or weaknesses could be limiting your growth in Asia's diverse and fast-moving markets.
Whether your current partner is truly equipped to manage online and offline channels, adapt to regional consumer trends, and protect your brand in highly competitive environments.
Practical areas for improvement that will enhance your partnership, reduce risks, and increase your chances of scaling successfully across Asia.

This free tool has been benchmarked against the real-world expectations of Asian marketplaces, from Shopee and Tmall to modern trade supermarkets, specialised channels, to traditional retail.

It's tailored to your business and delivers actionable insights to help you make better distributor partnerships, save time, reduce risk, and grow faster in international markets.

How it works

Answer 30 quick-fire questions to assess your distributor's performance across sales channels, brand building, and operational reliability.

This free tool has been developed by experienced international expansion specialists who have helped European brands succeed across Asia with the right distribution partners.

We ask 30 quick questions about your distributor’s sales reach, brand-building commitment, and operational reliability, then provide you with a score and customised results, detailing how you can strengthen your route-to-market in Asia quickly and easily.